1. In-store optimization
ESLs are helpful tools for streamlining operations and streamlining in-store activity. Enumerate potential uses for enhancing the employee experience, and confirm that the selected supplier can support each and every one of these.
2. Scalability
Select a system that is adaptable and can expand with your business. Discuss with suppliers on the overall deployment process, including any steps involved in expanding from 500 labels to 15,000 labels or moving from a PoC store to a full chain. Think about how scaling affects the system’s performance as well.
3. Future-proof
Think about a platform that offers features like geolocation and other customer experience apps on the cloud-based platform, where any new features are added automatically as they are released.
4. Compatibility
It is essential to learn about suppliers’ compatibility with your inventory management and point-of-sale systems in order to guarantee a smooth integration.
5. Total cost of ownership
Request from suppliers an analysis of the return on investment (ROI) and the total cost of ownership (TCO), taking into account expenses for maintenance, flash, and battery replacement over the course of the system’s life. This will assist you in determining the investment’s long-term cost in an informed manner.
6. Compliance
Take into account any particular laws that might be relevant to your company and the usage of ESLs. Regulations covering things like the accuracy of pricing displayed exist in several nations. Consult the suppliers you are considering doing business with to ensure they can offer the upgrades and maintenance you require.
7. Security
When it comes to ESLs, data security is vital. Consult with suppliers regarding their security procedures and ISO 27001 certification, as well as how they handle confidential data and protect against illegal access to the systems.
8. Label sizes and color features
It is crucial to select the appropriate label sizes and functionality in order to satisfy the distinct requirements and preferences of various departments within your firm. Before reaching a final decision, a proof of concept (PoC) must be carried out to test the label sizes and functioning.
9. ESL variations
Take into account the ESL system’s adaptability and its capacity to process complicated promotions and communications. Take a look at how many colors are available and how many pages of data can be displayed.
10. Battery
For digital labels, the anticipated battery life is a crucial factor to take into account. Be sure to evaluate comparable systems offered by different suppliers according to factors like the frequency of price changes, flash usage, etc. Examine the price over the product’s lifetime because labels with a longer lifespan will have a lower total cost of ownership.
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